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Garbo

Garbo is a company with a mission to deliver high-quality, traditional Italian cuisine to customers around the world. Their focus is on producing battered and breaded frozen products in accordance with the traditions of the Lazio Region. What sets Garbo apart from its competitors is its commitment to using natural ingredients without any chemical adjuvants.

The company prides itself on sourcing raw materials from the plains of Agro Pontino, which allows them to have direct control over the quality of its supplies and significantly reduce the steps in the production chain. This ensures that customers receive products of the highest quality and taste.

Garbo is also keenly aware of changing consumer trends and preferences. To stay ahead of the curve, they conducted market research on more than 2,000 customers. Their findings showed that the shape of the products influenced the cooking method adopted by consumers. Customers tended to prefer oven-baked products with a "squashed" shape, while spherical products were more likely to be fried.

To meet the demands of their customers, Garbo expanded their product range to include new trend products for aperitif time. They launched "Happy Mix" and "Aperigarbo" miniature breaded products, which have quickly become popular with customers.

Andrea Comanducci, founder and owner of Garbo, remains committed to investing in new products to meet the evolving tastes of their customers. With a turnover of 8.3 million Euros in 2014, the company has grown to become a leading producer of breaded and battered frozen products. They sell their products through the Horeca channel, retail chains, and private label production.

Garbo's success is due to its dedication to using local raw materials and natural ingredients while continuing to produce traditional Italian cuisine. They produce 100 tonnes of battered and breaded products daily, with key products such as zucchini flowers being produced by hand. Garbo is a company that continues to prioritize quality and taste while keeping a keen eye on consumer trends and preferences.

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