Valley Mist, a natural and holistic brand, is synonymous with plastic-free skincare and a commitment to sustainability. Founded in 2016 by Jo, it started with four nourishing lip balms, elegantly packaged in compostable, plastic-free cardboard push-up tubes. Jo pledged to donate 8.5% of profits to green causes from day one, reflecting Valley Mist's core values.

Driven by the frustration of ineffective petroleum-based lip balms, Valley Mist's journey led to a range of naturally derived skincare products. In a world awakening to the importance of low-impact living and environmental protection, Valley Mist remains dedicated to growth, reinvigorating its brand, and expanding its ethical product line while treading lightly on the Earth.

Valley Mist's commitment to sustainability extends to their Product Development Lab, where they create natural and organic baby-safe skincare. Supported by a loyal customer base and an expanding network of stockists, their products have made their way across the UK and Europe.

Embracing a natural and holistic lifestyle, Valley Mist invites like-minded individuals to join their mission. Jo, the driving force behind the brand, believes in the power of natural, non-polluting ingredients for both personal health and the well-being of our planet. Valley Mist is not just a brand; it's a way of life, a commitment to a greener, healthier world.